AT&T Moments of unrest
In this series, we partnered with agency The Atlantic:Rethink to produce videos tackling questions across industries like:
“What happens when matcha goes viral?”
“How do you keep up with the cult-like demand of sneakerheads?”
“How will hospitals respond to the next natural disaster?”
When matcha goes viral
banking on a better branch
“In the age of instant gratification, how do banks meet expectations?”
serving the sneakerheads
responding when DISASTER strikes
production highlights
Conducted live interviews with business leaders to uncover real-world challenges faced by modern enterprises.
Developed scripts after filming, identifying key insights and moments that would benefit from animation.
Used animation and motion graphics to visually illustrate complex business problems and solutions.
Blended documentary-style storytelling with informative animation to keep the narrative engaging and accessible.
Collaborated closely with AT&T’s marketing and communications teams to ensure clarity and brand consistency.